Category Digital Marketing
Branding is a vital part of marketing for any company. No matter what product or service you offer, your brand tells people who you are, what you will do for them, and what makes you different from competing companies. Yet some brands work better than others, and you may wonder, what is their secret? In
I’ve never been one to freak-out over medical concerns. I go to the doctor maybe once a year. I don’t take any medications. And I almost never take sick days from work (though I know others may wish I did!) The other day I noticed a bump on my gum. I immediately took to the
The Internet is the #1 tool customers use to find a local business. Here is our list of the TOP 10 digital trends Fresh Collaboration predicts for 2015. Content marketing is even more important Social media ad spend will increase sharply Mobile optimized websites and mobile marketing will dominate (According to Forbes, “87% of connected devices sales by 2017 will
Our world online changes quickly. It can be difficult for business owners and marketers to stay current on the items needed to grow and promote their business. Because of this we composed a list of ten, easy ‘must-do’ marketing tips that are critical to a company’s success online. Ready, set, GO! 1. When it comes
Think your business doesn’t have the time or budget to invest in social media marketing? Think again. Social media is now cemented as a necessary component of traditional and digital marketing alike. Consider the facts: • 94 percent of businesses with a full time marketer or marketing department use social media as part
Decades ago I founded my first business. It was a small business, really a one man or should I say one women shop. Like any other business owner, I had high hopes and dreams for my business. I worked hard on finding the right location, perfecting my product, providing superior service and creating the best
The Internet is the #1 tool customers use to find a local business. As a small business owner, you can’t afford to ignore the impact the Internet can have on your business. To help you with this process, we’ve created our list of the TOP 8 trends we predict for small business marketing in 2014. 1. Content marketing (blogs,
When it comes to the Internet, a lot of business owners and marketers feel they are in the Wild West. The online landscape is constantly changing, and it can be difficult to know what tactics are needed to effectively navigate your business to success. Different online products and services meet different business needs. The most
There’s a special formula that’s used with all hit TV shows when it comes to character development. The formula includes having one character, one personality that everyone can relate to. Take the show “Friends,” for example. First you have Rachel Green, whop lays the cute, girl-next-door who is everyone’s best friend. Then you have Joey Tribbiani, the Italian-stallion actor who’s all about the