The Internet is the #1 tool customers use to find a local business.
Here is our list of the TOP 10 digital trends Fresh Collaboration predicts for 2015.
- Content marketing is even more important
- Social media ad spend will increase sharply
- Mobile optimized websites and mobile marketing will dominate (According to Forbes, “87% of connected devices sales by 2017 will be tablets and smartphones.)
- SEO and social signals will become further intertwined
- Marketing analytics will rise in importance
- Email marketing will get a renewed focused
- Companies will work to humanize their brands
- Online advertising efforts will be micro-targeted
- Ad retargeting will grow in effectiveness
- Wearable technology will be the new trend
To learn how to prepare your business for 2015 and how to create a strategic online marketing plan, please contact us.
“Success is … knowing your purpose in life, growing to reach your maximum potential, and sowing seeds that benefit others.” –John C. Maxwell